Beyond the calendar: breadth vs. fit

Why “something for everyone” resonates deeply with almost no one — and how to fix it. “Something for everyone” is the unofficial motto of the senior living activity calendar. Exercise for the active, music for the social, crafts for the creative, lectures for the curious. Spread the programming wide enough, the thinking goes, and everyContinue reading “Beyond the calendar: breadth vs. fit”

The one-event-a-day tipping point

96% of residents fall short of a single meaningful event per day. Here’s what changes when they don’t. Walk into almost any senior living community and you’ll find a full calendar. Morning exercise, afternoon bingo, evening music, a craft session, a guest speaker. By the measure most operators use — events offered — engagement looksContinue reading “The one-event-a-day tipping point”